Beat The Competition - What Sellers Need To Do So They Can Sell
In his post Greg uses a hypothetical situation, although in much of the nation I have to believe the suggested scenario is true, where there are three houses on the same street that are for sale. Each of these houses comp to one another (same sq ft, bed/bath construction) and they are all priced within $1000 of each other.
Now for the kicker - NONE OF THE HOMES ARE SELLING The first house is in the best shape, has the most curb appeal and is clearly the first choice if a buyer was going to pick one of these three. The second house needs some updating in its paint but is a solid value for the price. The third is a rental that has not been updated in years and has been vacant for months. The last tenants had to be evicted and damaged the interior.
Clearly, even the best of the three is overpriced for this market. How can we tell? Because it isn’t selling, even though it’s the pick of the litter.What does that say about house number two? And what conclusion might the seller of dowdy, run-down house number three draw, if he were of a mind to draw conclusions?
Here’s a better question: What might the seller of house number three do differently, if he actually wants his house sold?
Drop the price and unload the problem. Homes are selling in this market. In August 2007 there were 490 Monmouth County homes that sold. As a seller if you want to be included in that number of monthly sold homes, you need to start to think about being flexible in either your price or your terms.
If you have the ability to be flexible and want to sell your property, contact us today.
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The New York Times is
Do you own property in New Jersey, but live outside the state? Across the state there are just over 100,000 residential properties owned by people who reside in other states. Where we primarily work, Middlesex, Monmouth and Mercer Counties, there are just around 11,000 of these properties.